Bootstrap vs Raising Capital: An Age-Old Founder's Dilemma

March 16, 2021

6:00 pm



7:30 pm


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One of the most important jobs of a startup founder is to secure the capital needed to start, and keep the business running. Bootstrapping and raising capital from acredited investrs both have their pros and cons. This panel will help address some questions founders typically contemplate to help them decide which route to take, such as:

Join us with the founders of some of the hottest startups who had varied experience, and stories to tell about, bootstrapping versus raising capital.

Emily Hochman, CEO & Founder at Wellory

Emily Hochman is the Founder and CEO of Wellory, the anti-diet nutrition app on a mission to make personalized nutrition accessible for all. After experimenting with fad diets for years, Emily built Wellory to create an accessible and affordable solution that bridges the disconnect between losing weight and eating healthy. Through Wellory’s user-friendly app, clients match with a Wellory Nutrition Coach to receive ongoing, concierge-level support based on their specific health goals. The mobile service offers science-based, personalized meal planning, photo-based meal logging, and daily communication through its community of nutritionists, certified health coaches and registered dietitians.
Wellory has raised a $4.5M seed round, led by Story Ventures, with participation from Harlem Capital, Tinder co-founders Sean Rad and Justin Mateen, Ground Up Ventures, NBA player Wayne Ellington, Hannah Bronfman and others. Emily has been featured in Business Insider, Thrive Global, Well+Good, named Bucknell University’s 13 Under 35 and Forbes 30 Under 30.

Will Moore, Founder, Moore Momentum

Will is a serial entrepreneur, speaker, host, life coach, and happiness expert. After going from suicidal in college to exiting his startup in 2019 for a combined $323 mil, he committed to tackling what he sees as the world's #1 problem: Our knowledge is increasing faster than our wisdom, leading to us becoming less happy. His company, Moore Momentum, GAMIFIES the process of making people happier by reducing the friction to take the actions that will have the biggest impact on their lives. To do this, he's combining the latest in science and technology with universal principles to help people replace their "failure habits" with "success habits” In the five main core areas of their life.  Will's ultimate mission is to help people build momentum in their lives so they can pay it forward to help the rest of the world do the same.

William Glass, Co-Founder, Ostrich

William Glass is the CEO & Co-Founder of Ostrich and host of the Silicon Alley Podcast. His mission is to improve global financial well-being. Prior to starting Ostrich, William worked at an AI Market research company in New York City. Additionally, William led sales teams at Gartner Research where they worked with the leadership teams of tech startups from pre-revenue to $250M in revenue. In 2014, William was awarded a Fulbright Scholarship where he taught English in rural Thailand for 14 months. William is originally from Alabama, graduated from Rollins College in Winter Park, Florida and now resides in New York City.

Andres Blank, Co-Founder and CEO, Fetcher

Andres Blank is the co-founder and CEO of Fetcher. Previously he was the founder and COO of Pixable a consumer mobile company with over 5 Million users that sold to Singtel for $30M in less than 3 years from starting the company. Andres started Pixable while he was pursuing his MBA at MIT. Before moving to Boston, Andres started three companies in Venezuela, the first one, a site for college students at the age of 18 and the last one, a lumber trader and exporter with over 30 employees and $1M in revenue at the age of 24.

Moderated by Ned Lomigora, Board Member, MIT Enterprise Forum of NYC, CEO, Cape Ann Development,

Ned Lomigora is a Board Member of MIT Enterprise Forum of NYC, and CEO of Cape Ann Development, a software design and development company specializing in advanced business solutions for innovative startups and Fortune 100 driven by AI and Machine Learning. Ned is a graduate of MIT, where his original work in AI Labs lead to formation of MIT Auto ID Labs. He is a serial entrepreneur, and a former Olympic athlete.

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